Project Context
This project involved the development of promotional and informational flyers for training programs organized by the Centro Nacional de Producción Más Limpia (CNP+L) in Panama.
The objective was to communicate complex environmental and regulatory topics in a way that felt accessible, professional, and credible, while maintaining consistency with the institution’s identity and public-facing tone.
Although created earlier in Tembok’s journey, this work reflects a foundational capability: translating structured information into clear visual systems.
Scope & Approach
The request focused on producing materials that could function across multiple contexts:
- Printed flyers for in-person promotion
- Digital assets for web and social media circulation
- Clear hierarchy for dates, pricing, schedules, and requirements
Rather than over-designing, the approach emphasized:
- Strong information hierarchy
- Readable layouts for dense content
- Visual cues aligned with environmental themes
- Adaptability across formats and channels
Design & Production
The final deliverables were produced using Adobe InDesign, with a workflow structured to support:
- Print-ready files (color, resolution, layout control)
- Web-optimized exports
- Consistent visual language across multiple editions and dates
This ensured that the client could reuse, adapt, and distribute the materials efficiently without quality loss.
Outcome
The result was a cohesive set of communication pieces that supported program visibility and enrollment, while reinforcing the professional image of the institution.
More importantly, this project demonstrates Tembok’s range and evolution: from early graphic communication work to today’s broader design, engineering, and digital capabilities.
